Catchy One-Liner Titles

Have you given much thought on your profile title or tagline?

The profile title or tagline is a very important part for your profile. I used the default tagline “Programmer/Developer” in oDesk for quite a long time before I decided to change my title to a more interesting one. I applied to several jobs using that tagline and got frustrated because I was not able to get any interviews. Not until I changed that very little thing.

photo credit: xymonau (SXC)

What makes a catchy title? These are some tactics that I have seen:

1. Use power words like “reasonable price”, “deadline-oriented” and “quality work”. Use these to apply for jobs that have plenty of competition. “Quality Data Entry Work at a Reasonable Price”
2. Put in some special symbols. It is always an eye-catcher. Some placed several asterisks and special symbols before and after their taglines. Can also work for job with a lot of competition. “***** Experienced Virtual Personal Assistant *****”
3. Use words that point to the provider’s rare specialty. “Expert Embedded Systems Programmer”
4. State your title with the years of experience. “Experienced Java Programmer for 7 years”
5. Just simply be creative or amusing. “Programmer by Day, Superhero at Night”

As I applied to jobs, I experimented with various titles. It was not easy for me to think of a good one that can fit my profile. Just think of the title as a marketing tool to attract buyers to get their attention to click that all-important link to your profile.

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